First off, Netflix has this week confirmed it wants to make your binge habits more interactive.
This means being able to watch grown-up ‘choose-your-own-adventure’ shows.
Think less ‘Netflix and chill’, and more ‘Netflix and thoughtfully weigh up what you want to happen’.
It’s a move that follows the company’s foray into interactive kids programming earlier this year with an interactive Puss in Boots show.
“Kids are already talking to the screen,” Carla Engelbrecht Fisher, Netflix’s director of product innovation said at the time.
Interactive stories were the next logical step.